| Introduction, Marketing Statistics & Demographics, Success CHANGSTER DJ NIGHTLIFE MAGAZINE Our magazine is an official guide to all the attractions, bars, nightclubs, restaurants, and products & services that cater to the nightlife industry of Vancouver, BC. Each section will be categorized by city & type of establishment It will also feature articles & interviews with artists, entertainers and people in the industry. The magazine will be sized 8.5 x 5.5 inches, full colour. It will be created by Changster DJ Inc, and will also be distributed by Changster DJ as well. 240,000 copies will be distributed within the downtown core of Vancouver, BC. It is currently under development &... Release date is Coming Soon This first issue will focus on the nightlife scene to inform all the locals & tourists in and around the Vancouver area, as well as market and advertise for our local city. With our huge distribution, excellent design and print quality & focus, we give people what they want |
| Getting Your Message Across 53 - 100% are socially active and outgoing / went out People love to go out and be active and be outside and living life. These activities range from but not limited to: shopping, going to restaurants & nightclubs, partying with friends, exercising at a fitness gym, practicing yoga & tai chi, and participating in martial arts. Depending on the activity the percentage is between 53% to 100%. 90 - 100% will use a reference guide It is apparent that people will turn to a specific guide or magazine for their information - our magazine is focused on nightlife and the many things associated with this topic. People love to go out hence people will turn to this guide. 80% state that this will catch their attention CHANGSTER DJ NIGHTLIFE MAGAZINE - stands out in a good way People want a guide like this and with our high distribution, affordable and valuable ads & listings, information, entertainment we achieve what they have been waiting for! We are going to be everywhere - we have one of the most ambitious & largest distribution at 240,000 with an audience higher than this number! |
| Market Proven - Your Success Is Our Success |
| CDJNL MAGAZINE = MASS APPEAL |
| Overall Stats of Canada 30 - 37% have visited a website after viewing an advertisement or article 20 - 30% have visited a store location after viewing an ad 15 - 20% have inquired on a product, service, or information from a viewing of an ad |
Our distribution, design and concept targets
19 and older, with an income of 40,000 or
more annually. The crowd is urban,
active, influential. Consumption
(purchasing & buying) is 52% above other
demographic groups. 240,000 guaranteed
distribution & a number higher than that for
an audience.
The magazine & our marketing/advertising products
are non-intrusive & eye-catching. We create
personable interaction, thus creating a high
percentage of purchase intent (approximately 45 to
80%) - this is achieved through informing,
promoting, and entertaining the market audience.
90 to 100% of people will reference a guide for local
services and products especially with our focus on a
certain target audience, slated audience, and focus on
something that people do and are interested in. We are
the recognizable brand for nightlife in Vancity.
19 and older, with an income of 40,000 or
more annually. The crowd is urban,
active, influential. Consumption
(purchasing & buying) is 52% above other
demographic groups. 240,000 guaranteed
distribution & a number higher than that for
an audience.
The magazine & our marketing/advertising products
are non-intrusive & eye-catching. We create
personable interaction, thus creating a high
percentage of purchase intent (approximately 45 to
80%) - this is achieved through informing,
promoting, and entertaining the market audience.
90 to 100% of people will reference a guide for local
services and products especially with our focus on a
certain target audience, slated audience, and focus on
something that people do and are interested in. We are
the recognizable brand for nightlife in Vancity.
VOICE OF
VANCOUVER
NIGHTLIFE
VANCOUVER
NIGHTLIFE
Tony Vu
| ________________________________________________________________________________________________________________________________ |
CONCLUSION:
We are creating a publication and reference for Vancouver which is a complete source to nightlife.
Our brand name is certainly memorable, recognizable and unforgettably divine!
A majority of Vancouver, as well as a slated audience go out and are socially active and looking to spend their money on their
favourite activity - going out and having a good time!
This magazine definitely covers this subject matter to a "T" and makes absolute sense, dollars and cents, to create this
publication - we are giving the people the information they are seeking in a easy & recognizable way. To increase this
promotion, we also targeted a demographic that are wanting to shop & buy. What this means is a massive opportunity to
inform, promote and entertain to create an audience for you.
For coverage options, please refer to our media kit for information and rate card for ad and listing options in our directory and
magazine, as well as article and media coverage options.
We are creating a publication and reference for Vancouver which is a complete source to nightlife.
Our brand name is certainly memorable, recognizable and unforgettably divine!
A majority of Vancouver, as well as a slated audience go out and are socially active and looking to spend their money on their
favourite activity - going out and having a good time!
This magazine definitely covers this subject matter to a "T" and makes absolute sense, dollars and cents, to create this
publication - we are giving the people the information they are seeking in a easy & recognizable way. To increase this
promotion, we also targeted a demographic that are wanting to shop & buy. What this means is a massive opportunity to
inform, promote and entertain to create an audience for you.
For coverage options, please refer to our media kit for information and rate card for ad and listing options in our directory and
magazine, as well as article and media coverage options.
| _______________________________________________________________________________________________________________________________ |
| TO INFORM, PROMOTE & ENTERTAIN CREATING AN AUDIENCE FOR YOU |
_______________________________________________________________________
PH: 604.862.7179 EMAIL: PJADSCANADA@GMAIL.COM URL: PJADSCANADA.COM
| P & J Ads is a division of Changster DJ Inc |
| ALL RIGHTS RESERVED 2010 |
| ...CDJNL Magazine, Truck Ads & Mobile Billboards, Web & Graphic Design, Brand, Music Jingles & Writing Plus More! |
| About Us |
| CDJNL MAGAZINE VANCOUVER |
| TRUCK ADS |
| WEB/GRAPHIC DESIGN |
| MUSIC |
| MEDIA BUYING |
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